Matomy, the media company, has just rolled out MobFox VAST Mediation a solution for mobile publishers. VAST stands for Video Ad Serving Template and offers a combined mediation solution for all ad formats including video.
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Snapchat, the popular social imaging app,is making a move towards more advanced digital advertising with new targeting options which tap into existing email databases and related data sources.
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People are focused on the fact that there’s no headphone jack on the new iPhone. But while that’s grabbing attention, Apple introduced a set of solid upgrades that will surely drive iPhone 7 and 7 Plus sales. The company also rolled out Apple Watch 2.0, which it said was second only to Rolex in terms of sales revenue.
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One critical role to being successful in mobile affiliate marketing is by running the best converting offers.
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Overall, digital media time spent with mobile is now a whopping 68 percent. The desktop commands just 32 percent of our digital attention.
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One things for certain when it comes to mobile marketing: If you don’t mind the details, your competitors will.
See full story on dealermarketing.com
Growing your app isn’t easy, even for powerhouses like Pinterest. See how it’s tackling international expansion with usage insights and user feedback.
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The push to improve mobile speeds continues, this time with Facebook. The social network has issued a warning to all of their advertisers that if their sites dont load quickly on mobile devices, their ads aren’t going to reach nearly as many people.
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Ryan Gray is the current Founder & CEO of RevMax Marketing, Inc. Working online since 1998, Ryan has developed seven different successful Internet Start-ups and is considered an expert in mobile media buying.
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Its no secret that successful entrepreneurs and business leaders do things their way. It gives them a competitive advantage and assists them in overcoming adversity.
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